On January 12, 2022, actor Reese Witherspoon said, “In the future (nearby) people will have a parallel digital identity. Avatars, crypto wallets and digital products will become the norm. Are you planning this?” While not an explicit advertising partnership with a particular cryptocurrency, Witherspoon’s tweet was a clear approval of the crypto sector, NFTS, and the broader metaverse as a whole. Many new cryptocurrencies hope to take advantage of these approvals in 2022, including the SEESAW protocol (SSW).
This somewhat strange timing statement comes days after Matt Damon joined forces with Crypto.com (and thus native token CRO) to promote the Cryptocurrency listing platform. On a TV spot that has earned more than a significant share of criticism, Damon said: Fortune stands for brave people. ”
Damon’s arrival in the cryptocurrency world is the latest in long-term approval and collaboration. Perhaps the most well-known supporters of cryptocurrency by public figures are Elon Musk and Dogecoin (Doge). The founder of Tesla has long had an affinity with Dogecoin, but recently tweeted in December 2021, “Tesla makes it easier to buy mercy with Doge and we’re seeing what that will turn out.” In most cases, every time Musk tweeted or spoke publicly about Dogecoin, the prices rose.
Cryptocurrency ads
Matt Damon’s partnership with Crypto.com has not produced similar results for the CRO or the site itself. Total site visits have been declining, with CROs immersed by 16% over the past seven days. The campaign with Damon comes shortly after Crypto.com signs a 20-year deal to rename Staples Center in Los Angeles.
Floki Inu (Floki) spent a considerable amount promoting on the London Underground and around 300 London Buses. The creators behind Floki have signed contracts that will appear on several signs around LA. US Cable and Facebook ads also appeared throughout the end of 2021. Floki has increased by more than 600% since the emergence of this viral ad campaign.
Seesaw Protocol Pre-Sale tries to avoid the pitfalls of crypto ads
Seesaw Protocol (SSW) is one of the most notable new cryptocurrencies launched in 2022, and like the coins mentioned above, ads play a major role in their success. SSW tries to avoid the effect of EthereumMax (EMAX). It claimed Emax is a disruptive new cryptocurrency and partnered with notable celebrities like Floyd Mayweather and Kim Kardashian.
These celebrities were sued in California and a class action lawsuit was filed in January 2022. The lawsuit denies Emax and its creators of engineering schemes, using celebrity support and viral ads to quickly use pumps. They sell or dump the prices of their cryptocurrency, and the large amounts of assets they own for great profits. The creator of Ethereummax denied the accusation.
The usefulness of the SEESAW protocol speaks to itself despite the need for advertising. SSW acts as a bridge between blockchains, allowing users to carry out cross-chain swaps and transactions using polygons (poly), Ethereum (ETH), and Binance Smart Chains. The 3% buyer fee and 5% sales fee that come with the SEESAW Protocol (SSW) prove to be beneficial to the holder. Purchase fees will be distributed to existing investors, and sales fees will be paired with BNB, adding to the liquidity of PancakesWap.
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